Industrialized community management
Shared editorial planning, automatic publishing of content at the best times, real-time engagement dashboard. Suited to multi-brand communications teams.
02 · Access International productInternal test — available
Facebook and Instagram — Social automation
Automated publishing, moderation, and replies on the Meta ecosystem.
Complete automation of your Facebook and Instagram presence: scheduled content publishing, automatic replies to private messages and comments, smart moderation. Your channels stay active and responsive 24/7 without continuous team mobilization.
Goal
Maintain an active presence on Facebook and Instagram without mobilizing a full-time team.
How
Scheduled publishing + automatic DM/comment replies + real-time moderation.
Benefits
- Active 24/7 presence on Facebook and Instagram without continuous team mobilization
- Auto-reply to DMs and comments: responsiveness maintained even outside hours
- Centralized multi-page and multi-brand management from a single point
- Configurable moderation with custom rules (filtering, escalation, archiving)
Typical use cases
Community management, social customer service, seasonal campaigns, community animation, multi-client agency management.
Automated social customer service
Auto-reply to common questions, escalation of complex cases to a human agent, complete traceability of exchanges. Reduces support load by 30 to 50% on recurring questions.
Seasonal and event campaigns
Programmed broadcasting on precise windows, linked content sequences (teasing, launch, follow-up), reinforced moderation during audience peaks.
Multi-client agency
Management of dozens of client pages from a central point, client validation before publishing, individualized reporting per brand.
Business functions served
Business functions served
This product applies to the following business functions. Click to discover how we adapt it to each.
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Frequently asked questions
Frequently asked questions
Does the solution respect Meta's terms?+
Yes. We operate via Meta Graph API with official permissions, respect publishing quotas and auto-reply rules. No use of scraped or unofficial accounts.
What engagement impact to expect?+
Impact depends on content, but industrialization of frequency and consistency of publishing generally produces notable improvement in organic reach over 3 to 6 months. KPIs are continuously measured to adjust.
Can moderation be fully automated?+
No, and we discourage it. Automatic rules handle obvious cases (spam, insults, forbidden mentions). Ambiguous cases are escalated to a human moderator. This human-AI loop is essential to preserve the brand.
How long to start?+
Three to six weeks depending on editorial calendar complexity, number of accounts, and moderation rules richness. A team of two to three people on the Access International side is sufficient.
Case studies
Related case studies
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