08 · Access International productDelivered at our clients

Social Media Data — Extraction and analysis

Structured social data serving your commercial intelligence.

Structured collection of public data from social networks in strict compliance with terms of use and GDPR. Cleaned, normalized data exported to your analytics tools or data warehouse. MCP-first architecture orchestrated through our ATLAS-Agentic methodology.

Goal
Get weekly structured social data to drive your marketing decisions.
How
Multi-network ETL collection respecting ToS/GDPR + normalization + data warehouse delivery + recurring reporting.

Benefits

  • Structured and cleaned social data, ready to be analyzed in your existing tools
  • Automated competitive monitoring: frees marketing teams from manual collection
  • Strict compliance with platform terms of use and GDPR
  • Actionable deliverables: PDF reports and PPTX presentations directly usable in committee
Access reference — already deployed in production
Sector
Telecom operator · EMEA
Delivery mode
Service Center and Time & Materials
Volume / scope
Multi-country social media data analytics platform, continuous monitoring of API changes, complementary scraping, multi-screen dashboards with custom KPIs
Stack
Social platform APIs, resilient scraping, ETL, custom dashboards, API monitoring
Status
Live in production

Reference anonymized under confidentiality. Details available on request under NDA.

Typical use cases

Competitive monitoring, market research, sentiment analysis, brand monitoring, predictive model feeding.

Weekly competitive monitoring

Maghreb banking client case: aggregation of LinkedIn, Facebook, and Instagram publications from direct competitors, analysis of engagement and themes, automatic delivery of a PDF report and PPTX presentation to the marketing committee each week.

Ad hoc market research

Targeted data collection for a specific theme or sector, normalization, trend and sentiment analysis. Delivered as a usable dataset and consolidated study.

Continuous brand monitoring

Monitoring of mentions of your brand on social networks, classification by tone (positive, neutral, negative), alerts on peaks. Allows quick reaction to sensitive situations.

Predictive model feeding

ETL pipeline that pushes structured social data to your data warehouse, feeding client analysis, churn prediction, or product recommendation models.

Business functions served

Business functions served

This product applies to the following business functions. Click to discover how we adapt it to each.

Frequently asked questions

Frequently asked questions

How do you respect platform terms of use?+

We prioritize official APIs (LinkedIn, Meta, X) with respected authentication and quotas. Any public scraping respects robots.txt and general terms. No use of unofficial accounts or techniques bypassing protections.

What GDPR compliance?+

We limit ourselves to public data (publications, visible engagements, open profiles). No personal file building, no unsolicited individual profiling. Documented legal bases and right to erasure implemented.

What update frequency?+

Configurable per need: real-time via webhooks for brand monitoring, daily for standard monitoring, weekly for committee reports. Scalable architecture per volume.

Delivery format?+

Three formats to choose from: data warehouse (Snowflake, BigQuery, Synapse) for analytical integration, Power BI dashboards for steering, ready-to-use PDF reports and PPTX presentations for committees.

Want to explore this product in your context?

Free initial scoping, 30 minutes to 2 hours, with a solution lead adapted to your sector.